You are here:

ENBIS8 Athens

21 – 25 September 2008 Abstract submission: 14 March – 11 August 2008

Economics & Marketing (Applied)

22 September 2008, 10:35 – 11:35

Latent Class Models for Marketing Strategies: an Application to Promotion in the Pharmaceutical Sector
10:35 – 10:55
Francesca Bassi

A Methodology for the Detection of Segments of Clients with Homogenous Water Consumption Habits. Application to the City of Barcelona.
10:55 – 11:15
S. Fontdecaba, L. Marco, V. Martinez de Pablo, L. Rodero, J.A. Sanchez,I. Sole, X. Tort-Martorell, J. Zubelzu


Return to programme